A single serving has 3 g of total fat, no cholesterol, 220 mg of sodium, and 45 mg of potassium. One serving of Cinnamon Toast Crunch cereal, equal to ¾ cup (177 mL) or 31 g, has 130 calories (544 kJ), or 170 calories (711 kJ) with ½ cup (118 mL) of skim milk. Description Close-up of Cinnamon Toast CrunchĬinnamon Toast Crunch consists of whole grain wheat and rice squares about 1.37cm in size, which are then coated with a blend of cinnamon and sugar, and fortified with various vitamins and minerals. The name was once again changed to its current name of Curiously Cinnamon, produced by Cereal Partners under the Nestlé brand. The name was later changed to Cinnamon Grahams, similar to Golden Grahams, another Nestlé product. The product was first introduced to the United Kingdom and Ireland in 1998 by Cereal Partners, as Cinnamon Toast Crunch, the same name as the popular North American cereal brand. In 1991, the younger bakers were dropped, leaving Wendell as the sole mascot for several years. The other two bakers, known as Bob and Quello, were considerably more youthful in appearance than Wendell. Starting in 1985 there were three animated bakers as the mascots, one of which is named Wendell. The child received a set of Hot Wheels toys as a grand prize. It was invented by scientist John Mendesh and General Mills assistant product manager Elisabeth Trach after receiving the idea from an unnamed child in a "give us your best idea for a cereal" radio contest held by General Mills. Originally, the cereal was plain squares but currently features cinnamon-colored swirling on each piece. Wendell was replaced as a mascot by the "Crazy Squares", sentient Cinnamon Toast Crunch squares that often eat each other in commercials. The product was originally marketed outside Europe with the mascot of a jolly baker named Wendell. In Poland and Russia the cereal is sold in bags. In most European countries and North America, the product is sold in boxes. The cereal is puffed and when immersed in milk, it makes a "snap" noise, similar to Rice Krispies. The cereal consists of small squares or rectangles of wheat and rice covered with cinnamon and sugar. First produced in 1984, the cereal aims to provide the taste of cinnamon toast in a crunch cereal format. "Crispy, Sweetened Whole Wheat & Rice Cereal"Ĭinnamon Toast Crunch (CTC), known as Croque-Cannelle in French Canada and Curiously Cinnamon in the UK (previously Cinnamon Grahams), and as a variant called Cini Minis in other European and Latin American countries, is a brand of breakfast cereal produced by General Mills and Nestlé. The CinnaFuego Toast Crunch will be available exclusively at beginning Friday, August 12 in 5.9-ounce pouches priced at $5.48.Cinnamon Toast Crunch breakfast cereal. We can't wait for CTC lovers to try CinnaFuego, and if they dare, eat it with some milk for breakfast."Īccording to the brand, the CinnaFuego looks like the classic cereal and is "still blasted with Cinnadust." Except now, the flavor profile includes added kick for an "absolutely absurd experience." Those are General Mills's words, not mine. "So when we were thinking about what to do next, we realized snack time was a moment that could be spiced up. "CTC is always looking to give our fans the most absurd and exciting experiences," Senior Marketing Communications Manager for General Mills Mindy Murray said in the announcement. The cereal's signature sweet cinnamon now features a fiery hot pepper spice. Billed as General Mills's "first hot cinnamon cereal" (you don't say!), the brand is leaning into the popularity of its competitor's Flamin' Hot products and releasing CinnaFuego Toast Crunch. The cereal maker is turning up the heat on its otherwise sweet flavor profile.
But the brand is making that hypothetical a reality nonetheless.
Have you ever been shoveling down some Cinnamon Toast Crunch and thought, "You know what would make this better? Hot sauce!" Nope, me either.
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